Merillat Launches the Dream Kitchen for the Real World Campaign!

Posted by Susan Dountas, Director of Brand Marketing, Merillat Cabinetry on 07/02/2010
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Merillat National TV Commerial

Merillat's New Television Commercial with Curtis Stone

We’re thrilled to announce the launch of our new national marketing campaign: The Dream Kitchen for the Real World. Why are we so excited?  Because, we’re determined to let homeowners know, “Merillat has the tools to help make prepping, cooking, entertaining and living in your kitchen easier!”

Through a variety of advertising and public relations efforts, this campaign shows homeowners firsthand how Merillat kitchens are highly functional, and jam-packed with a variety of smart storage solutions. Overall, Merillat can help turn your kitchen dream into a reality.

Tune in!

The campaign kicked-off July 1 with a national TV commercial that puts the “fun” in function and highlights what Merillat is all about — meaningful innovation and functional storage.  To illustrate this message, we’re partnering with renowned chef Curtis Stone. Who better to illustrate the importance of a well-designed kitchen than a professional chef!

The commercial will air for six months on select cable stations such as HGTV, Food Network, DIY and the Cooking Channel and during some of the networks’ most popular shows including House Hunters, Giada at Home, and Kitchen Impossible.

In addition to the TV commercial, you may be able to see Curtis Stone put a Merillat kitchen to the test LIVE on July 6. Curtis’ interviews will focus on tips to entertain and cook with ease, while pointing out Merillat’s great organizational features. Check out the air dates below to see if your favorite morning news show made the list:

  • 6:10 CST KIMT-CBS – Mason City, IA
  • 7:15 EST WMYA-MY NETWORK – Greenville, SC
  • 7:20 EST WPMT-FOX – York, PA
  • 7:40 EST WHAM-CW – Rochester, NY
  • 6:15 MST KWGN-CW – Denver, CO
  • 9:15 EST WTOL-CBS – Toledo, OH
  • 8:20 CST WCIA-NBC – Springfield, IL
  • 8:40 CST KABB-FOX – San Antonio, TX
  • 7:45 PST KCRA-NBC – Sacramento, CA

Listen In!

In addition to TV, Curtis will be doing a number of radio interviews:

  • 7:35 EST   WOBM-FM – OCEAN CITY, NJ
  • 8:23 EST   USA RADIO NATIONAL
  • 8:00 CST   KKVI-FM – DALLAS, TX
  • 9:35 EST   WMZQ-AM BALTIMORE, MD

Stay tuned for more information on how Merillat can help make your kitchen dreams come true!

Watch our new TV commercial with Curtis Stone.

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